I want you to just imagine this: Your birthday is coming. You have the best looking house in town, the best location and the best address. You invested a lot in renovating the house with chic and style and prepped up a birthday bash for yourself like how Hollywood celebrities do. Come birthday party time, all you hear was crickets chirping, dogs howling and your own music player keep on looping the same songs. Nobody turned up to your party. Does that sound familiar to you?
Of course it does! You have the best looking website that makes people feeling envious, the best writing style that make Shakespeare blush, and selling products with qualities so good that even Your Majesty might knight you. But if you did not shout out and let the whole world knows it, then simply, who knows? That is where traffic building comes into the picture.
In the context of internet marketing, there are two types of traffic building methods; they are free methods and paid methods. Free methods are article writing, video marketing, blogging and forum marketing. The paid methods are solo advertisements (solo ads) and advertisement swapping (ads swaps).
The advantage of free methods is mainly, they are free. Unfortunately, since they are free, most people can also do it, the traffic generation is slower and requires more tedious work compared to paid methods.
But this does not mean that you should totally ignore them. It is because they are very important for you to build a brand name for yourself by increasing your credibility and presence in the online community. For example, if you write articles well in a specific niche, interested readers will take notice of you and they will look forward to you as an expert of that niche.
The advantage of paid methods is they generate traffic faster. By buying the right kind of advertisements, you will make targeted visitors instantly recognize your presence among other websites in a big sea of the World Wide Web.
The disadvantage of paid methods is it requires trial and error for this method to work. It can be quite costly to you if you do not know where to buy the right kind of advertisements to promote your business. Paid methods is a good way for you to generate fast income provided that you can practise good cost-volume-profit (CVP) management and knowing which source to find good advertisement schemes.
Traffic generation is a skill that can be sharpened by everyone who wishes to grow their business exponentially. It does not require a person who has a PHD certificates, a computer science nerd or some born genius. What it requires are your thirst of knowledge, unafraid to practise and experiment and also purchasing books and guides that help you fasten the process.
In conclusion, I want you to put this in mind: A true expert in traffic building is the one that knows every traffic building method and he/she creates a fine balance between free methods and paid methods. No traffic equals to no visitors equals to no income.
Learn the Basics of Traffic Generation - Attract Visitors to Your Site
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